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Volume 71, Issue 135, Wednesday, April 26, 2006


UH looks to spice up games this year

Houston athletic Marketing would like to see 20,000 people per contest in the Fall Semester

The Daily Cougar

In an attempt to resurrect the "Mighty Quinn," there will be a total of seven promotional themes for the 2006-07 season. 

Houston had an average attendance of just more than 14,000 fans last year. With that in mind, the UH athletics marketing department is looking for new ways to fill the 33,000 seats at Robertson Stadium. Lee De Leon, assistant marketing director, said the new promotion strategies will bring in a larger variety of people to watch the Cougars play on John O' Quinn Field. 

"We want to average around 20,000 fans per game," De Leon said. "And we're hoping to bring in 3,000 per game based on the promotion." 

Houston head coach Art Briles led a Houston football team that only drew 15,649 fans for its season-high attendance total.

Sept. 9 is scheduled as Armed Forces Day against Tulane. Houston's first home game will include the celebration of former, current and future members of the Armed Forces. 

On Sept. 16, the theme will be All UH Day, which will focus on student, faculty and staff appreciation. There will also contests be held between UH student organizations. 

Against Oklahoma State on Sept. 23 the predetermined theme will be Red Rage. All Cougar fans will be encouraged to wear red and 1,000 free Cougar REDvolution shirts will be given out on a first come, first serve basis. 

Fans will be able to experience Big Band Day when Louisiana-LaFayette comes into town the Cultural Celebration Game against UTEP, Family Weekend against Central Florida and, of course, the Homecoming game against Tulsa. 

"We're trying to turn home football games into big events," De Leon said. "We want to have something for all seven football games, so they won't just be football games to the fans -- they will be events." 

De Leon has organized a committee composed of members of campus organizations such as the Alumni, Cougar Pride, Greek Life and Coog Crew in order to get feedback from the campus and off-campus representatives on how to better facilitate the wants of future and present UH football fans. 

"We've done promotional events in the past, but this is the first time we're putting so much effort into it," De Leon said.

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